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SUBMIT WEBSITE
Search Engine Rank: Development Considerations By Christopher J Enders
Achieving a top search engine rank for your website is an
incredible free advertising technique which gets your website
noticed and gives your company maximum exposure. The majority of
folks that use the internet for shopping or to find information
use the search engines to find what they are looking for.
If your website is at the top of the search engine results, or at
least on the first three pages of results, the search engine rank
will be a powerful advantage for your business. Many new website
operators don't recognize the importance of a search engine rank,
or they think that is something to achieve after the website is
developed.
Considering factors that will help to achieve a good search
engine rank during the design and development phase of website
development; however, can save you lots of time and money and can
get you a decent search engine rank more quickly so you can enjoy
the vast advantages of being effectively ranked in the search
engines.
When making plans to launch a website, you should consider
techniques that will help you to achieve a good search engine
rank for your website. It is beneficial to learn about how a
search engine ranks your website before you ever start the design
or development. It is also advantageous to select a web developer
that is experienced in search engine optimization (SEO) and to
employ their SEO services during the development phase.
Not only will you likely get discounts for pursuing both website
development and search engine optimization at the same time, but
you will also have a better performing website once it is
launched if your search engine rank is considered during the
design and development process.
Search engine optimization techniques are frequently changing as
the search engines change their rules and strategies for
displaying the most relevant websites in their search results for
the benefit of web surfers who use their search engines. Even so,
there are a few techniques for boosting a search engine rank that
remain constant and should be considered during the website
development process.
The main search engine optimization techniques that are standard
include the use of keywords and keyword phrases in your content
and html code, link popularity and link relevancy. While a
linking campaign is certainly something that can and should be
conducted after a website is launched, strategic placement of
effective keywords for obtaining a search engine rank should be
taken into consideration during the design and development phase
of a website.
If you are going to engage in link exchanges as part of your
linking campaign to achieve a search engine rank, an area should
be planned for link placement during the web design phase of
website development.
Sometimes web developers submit websites to the search engines in
an effort to speed up the process of getting a search engine
rank. If your website developer takes into consideration the
submission rules for each search engine to which they submit,
that can be a value added service. However, if they use bulk
submission processes, you are probably better off submitting your
website yourself to individual search engines in accordance with
their unique submission rules.
While search engine optimization techniques to achieve a
desirable search engine rank can be implemented after a website
is designed, developed and launched, there is less backtracking
to be done if search engine rank tactics are accomplished or at
least considered during website design and development.
By conducting keyword research before hand and using keywords
strategically in your website content and html code, you will
save effort and money that will have to be spent on search engine
optimization at a later date in order to achieve a beneficial
search engine rank.
Copyright Christopher J. Enders. Are you at the end of your rope,
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Article Source: http://EzineArticles.com/?expert=Christopher_J_Enders
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